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Slack Native App Homepage
Work Project

Slack Native App Homepage

Homepage variant focused on increasing mobile app downloads

Oct 2020 – Oct 2020

Overview

Launched a new Slack.com homepage variant targeting mobile users with the goal of increasing downloads of the Slack native app.

Highlights

  • Optimized for mobile app download conversion
  • Launched as an A/B experiment targeting mobile prospects

Organization 🏢

SlackSlack
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